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Are you aware which pages on your site are delivering real results?
Success from website is subject to how effectively you know your own website. Understanding how visitors perceive your website?, What is website visitors expecting out of website? which area of website they appreciate and which one they don’t like?
The current trend is that 70% of all business purchase transactions begin with an online search. That’s 70% of your total prospect volume that may not be analyzed, measured and acted upon. The website has become the first and probably main source of information and product/service selection for prospects.
The web statistics that you gather from your site can be an invaluable resource to help you improve your website, its search engine visibility and can make a huge increase to your sales. The important is to know which reports are significant and how they can be useful to you in analyzing your potential customers. And, of course, after all the analysis, you are required to act on new found information about your site.